"Clients are beginning to associate the tactile experience of print with luxury. Digital is cheap, fast, and easy. Who want's to be identified with any of those things?" MARY-FRANCES BURT, Creative Director, Burt&Burt

"Print communications have potential to bring a more unique, engaging and memorable experience to the audience than digital communications. Personally, I prefer the printed page for certain information because of the flexibility in presentation, the tactile qualities, the construction and the protability...I find digital presentations too repetitious and boring after a short period." PHILIP MCCORMICK, Owner, Design Works

" Print still has an impact on communication. In a fast paced digital world where things change every minute, the tactile presence of a printed piece feels more permanent and special." SUE TAUBE, Art Dirctor, Taube/Violane, Inc.

Consumers Still Trust Traditional Media Over Online Ads % of North American consumers who trust the following forms of advertising:

• NEWSPAPER ADS - 63%
• MAGAZINE ADS - 62%
• TV ADS - 61%
• RADIO ADS - 58%
• BILLBOARDS - 55%
• SEARCH ADVERTISING - 44%
• ONLINE VIDEO ADS - 44%
• SOCIAL MEDIA ADS - 39%
• MOBILE DISPLAY ADS - 35%
• ONLINE BANNER ADS - 33%

Click HERE »» to Discover Ten Top Reasons to Print

Source: The Modern Media Mix / Written By: Domtar / GDUSA 2014 Print Design Survey